According to Synovate’s study (as cited by the Philippine Daily Inquirer), web advertising is more targeted than advertising through cell phones.

According to the article, the research shows that:
1) “people go online for a reason”

2) 70% of internet users are willing to give out their email ads for promos

3) however, “mobile phones have lower barrier to promos and advertising than the Internet”

4) “research suggests that 20 to 29 is the best age bracket for Web advertising”

So what are you waiting for??? If you product or services are targeted towards the 20 – 29 age group… advertise online, it’s relatively cheaper, and apparently more effective. 😀

Related post: Why companies should advertise in blog